GOOGLE ADS

MANAGEMENT SPECIALISTS

We are a Google Partner focused on getting you leads and sales, not just clicks and impressions. Our experienced Google Ads Management services will give you better conversions at a lower per click cost.

GET MORE WEB VISITS

Grow your online sales, booking submissions, leads, or newsletter signups with targeted Google Ads that are sure to direct people straight to your website.

GET MORE PHONE CALLS

Increase the number of qualified calls that convert by using the Google ads call button feature, allowing clients to click directly on your phone number.

GET MORE STORE VISITORS

Attract more customers to your store with targeted Google Ads by ensuring your address shows up on Google Maps when customers need you.

WE FOCUS ON THE METRICS THAT MATTER

Vanswag Digital is a full-service Digital Marketing Agency in California

Google Ads is the most known and widely used form of Pay Per Click advertising because it works.

At Vanswag Digital, our team is proficient in working with Google Ads, harnessing this platform and delivering excellent results.

When Google Ads are used correctly, they can provide your website with a high ROI and position it to take advantage of the millions of people using Google daily.

So, how do you use Google Ads correctly?

We can help! Give us a call, and GET STARTED.

PAY PER CLICK AD TYPES

We Specialize in Providing Help for All Types of Google Advertising:

6 Steps to Successfully Grow Your Business

GOOGLE ADS MANAGEMENT SERVICE

ANALYSIS

We will thoroughly analyze your target customers' business goals, media habits, and demographics. A better understanding of your prospects enables us to develop creative keyword directions and deliver a higher ROI and a lower Cost-Per-Click.

CAMPAIGN SETUP

Utilizing unique account structure optimization strategies, we will create highly focused Ad Groups to achieve maximum Ad performance. We will create an efficient ROI-driven campaign by optimizing keywords, match types, geo-targeting and campaign & Ad Group negative keywords.

AD COPYWRITING

Our professional copywriters and designers will create eye-catching, policy-compliant, and quality score-optimized ads that convert. We generate highly converting traffic by delicately balancing your Ad's quality score, call-to-action elements, and keyword targeting relevance.

LANDING PAGES

We will create landing pages that target specific Campaigns & Ad Groups. It is critical to have a high-quality score to succeed in competitive markets. Therefore, we ensure our landing pages have a high AdWords quality score and optimize them with highly converting call-to-action features.

CONVERSION TRACKING

The number of conversions measures the success of your Google PPC campaign, meaning the number of people who call your business or fill out the contact form. Tracking conversions helps indicate how effective the Ad campaign is and enables us to optimize bids, keywords and ad text.

24/7 MANAGEMENT

To be successful, Google Ads campaigns need to be managed and adjusted constantly. Therefore, we keep our eye on your Ad Groups consistently, and if an Ad Group starts underperforming, we either optimize it or take it off-line. As a result, we ensure that your advertising dollars are spent well and that your campaigns run 24/7.

Harness the Power of Digital Marketing, starting with your Website.

It all Starts with a Conversation!

GOOGLE ADS FAQ'S

EVERYTHING YOU NEED TO KNOW ABOUT GOOGLE ADS

Google Ads can be effective for small businesses as long as they are used correctly. They can help you target your precise audience and drive fast conversions. With a strong value proposition, landing page, and the right keywords, Google Ads can help you grow your business.

Vanswag Digital California will manage your Google Ads account from end to end. We will help you get better results from your campaigns by constantly testing and optimizing. Using an experienced Google Ads agency like Vanswag Digital can significantly improve your campaign ROI.

The combination of PPC and SEO can help you better achieve your marketing results. Together they deliver more qualified traffic, higher visibility in search results and a better return on investment. However, it can take some time to see results with SEO; paid search is more immediate. This is why we often recommend using a PPC campaign to counterbalance a slow start to an SEO campaign.

A good PPC Agency is agile and can deliver tangible results that embrace your overall marketing approach. They understand PPC data and the driving force behind successful campaigns – whether long-term or short-term. Your agency should be able to tell you exactly what’s influencing your ROI and how it’s adding to your bottom line.

PPC is ‘Pay Per Click’. It is the traditional way of paying for a search ads campaign where you are basically in an auction, and if someone clicks on your ad, you pay for that click.

SEM is ‘Search Engine Marketing’. SEM incorporates all marketing related to a search engine, such as Google, Bing, Yahoo, etc. This marketing refers to search (text ads), Google Shopping ads, Ads in Google Maps, the Google Display Network, and YouTube.

There are other ways to pay for your ads in SEM, like cost per 1000 Impressions (CPM), Cost per View (CPV), or even Cost per Conversion.